ABOUT MCPY
For work that matters,
I build systems that win time back.
I turn repetitive, manual work into systems, so people can focus on what is creative and truly valuable.
Systems do the work, you live your life.
Minseop Lim
Growth & MarTech Engineer
I find problems in marketing work and build repeatable systems with data and code.
Work supports life.
But it does not have to be all of it.
There is one reason I build systems: to spend time on what matters more, and on the life I love.
”A cup of makgeolli after a long hike, and a cold beer that washes the day away.
The time I want back looks less like grand success and more like these moments.
WHAT I DO
I find problems,
and solve them as systems
I spot friction in marketing and business, build automation and efficient structures with data and code, and extend AI tooling so recurring problems become systems that keep working.
Find
Define the real problem.
Structure
Design data and flows.
Build
Make tools and code.
Automate
Cut repetition, raise efficiency.
Prove
Connect to results and value.
THE MCPY UNIVERSE
The world MCPY grows into
Starting from problem-solving technology, expanding into content, products, and spaces where people meet.
Tech & SaaS
Tools and products that solve recurring problems.
EXPANDING
Visual & Media
Ideas and systems turned into clear, engaging content.
EXPANDING
Life & Offline
Experiences connected to coffee, beer and delicious everyday life.
FUTURE
