
A/B Testing Guide: Sample Size and Google Ads Experiments
A/B testing splits two versions that differ in one thing and compares conversion rates. Learn the 5 steps, sample sizes by conversion rate, and Google Ads setup as of Oct 23, 2026.
Dense business essays and tech insights, written where experience meets code.

A/B testing splits two versions that differ in one thing and compares conversion rates. Learn the 5 steps, sample sizes by conversion rate, and Google Ads setup as of Oct 23, 2026.

From December 4, new Performance Max campaigns have image extraction turned on by default, even if the account setting is off. Here is how to opt out via API and check with GAQL.

BigQuery ObjectRef points to images, audio and PDFs in Cloud Storage so SQL can pass them to Gemini. GA on Oct 22. Covers permissions, first query and checks.

Claude Skills pack instructions and scripts into a folder that loads only when a request matches. Learn the 3-level loading, how to build them, and how they differ from MCP and plugins.

Gemini TTS voices come in two kinds: voice design from a text description, and voice cloning from two recordings. Setup, limits, and the January 2027 price increase.

How to pick an affiliate marketing site: Coupang Partners approval and payout terms, 4 selection criteria, and where to put the paid-promotion notice. Updated Oct 22, 2026.

Blog marketing in 5 steps: goal, search terms, answer posts, inquiry path, measurement. Includes disclosure and spam rules as of October 22, 2026.

Claude OpenTelemetry export entered beta on October 14, 2026. Learn how to send Messages API and Managed Agents traces to your monitoring tool, verify setup, and handle prompts safely.

Growth hacking means running small experiments and keeping only what the numbers confirm. Learn the AARRR 5 stages, how it differs from performance marketing, and how to find drop-offs in GA4.

Claude Opus 5.5 and Sonnet 5.5 work in Antigravity on paid Pro or higher. Companies need an admin to enable overages and approve models. Here is how to select them and what they cost.

Claude inference hooks left beta on Oct 20, 2026. See which Claude Enterprise orgs are covered, the setup steps, and the failure-handling settings to check.

Marketing automation software sends emails by rules. Compare 3 types, Stibee, HubSpot, Zapier and Make pricing, and Korean ad email rules as of Oct 21, 2026.

Google Ads will tighten financial services verification in the US and Canada in early 2027. Here is what changes and what advertisers should do now.

Microsoft Clarity is a free web analytics tool with heatmaps and session replay. Learn 3 install methods, how to read heatmaps, 4 GA4 steps and EU consent (docs as of Oct 20, 2026).

AI ID photos work for resumes and social profiles but not for Korean passports. See the passport photo rules, the ChatGPT steps and how to check your result (as of Oct 20, 2026).

Codex CLI lets you run OpenAI's coding agent from the terminal. Install, log in, slash commands, Auto vs Read-only modes, Windows sandbox and usage limits, per official docs on Oct 20, 2026.

A Claude Code worktree gives each session its own files and branch. Learn claude --worktree, .worktreeinclude for .env, cleanup rules, base branch and subagent setup, per the Oct 20, 2026 docs.

BigQuery Python UDF logging sends standard logging output to Cloud Logging. Learn the enableDebugOutput setting, a code example, where to view logs, and cost and security tips.

A Claude referral link is a guest pass from Pro and Max subscribers that gives new users 7 days of Claude Pro free. Eligibility, sending steps, payment, and auto-billing, as of Oct 19, 2026.

Naver's PC main Shopping Block swaps the N+ Store Benefits tab for a Neopda Sale tab from Oct 26 to Nov 6, 2026. See who is shown and what to check.

Google converts PDFs to HTML before indexing them, as said in an October 13, 2026 podcast. Check text selection, choose PDF or web page, and use noindex.

Steps to check when your store or site is missing from Naver AI Briefing: Place eligibility, review count, exposure settings, plus noindex and canonical URL checks.

Seven marketing and AI updates for week 3 of October 2026: Google Ads channel priority, Google AI Mode links, Naver search, ChatGPT Voice, Meta Muse, Meta terms and the Indexing API.

Google Ads API v26 launched on October 14, 2026. See the changed enhanced conversions field, the local services requirement, sunset dates by version, and how to check before upgrading.

Apple added guideline 2.3.14 on October 16, 2026, banning specific or discounted pricing in creative assets. See the scope, exclusions, Apple Ads specs and a checklist.

The standalone Claude Design site, claude.ai/design, closes on December 14, 2026. See what migrates, what is deleted, the 5 migration steps and how to save projects.

BigQuery column aliases can now be reused in the same SELECT and WHERE. GA on October 15: how to enable them, name conflicts to check, and cross-region copy limits.

Google announced on October 15, 2026 a redesign of links in AI Mode and AI Overviews. See the inline link changes, the official webpage test, and what site owners should check.

Google removed the Indexing API approval and quota request form on October 16, 2026. See the 200 per day default, eligible pages, and what to do now.

ChatGPT Voice moved to GPT-Live-1.1 on October 15, 2026 and added new Korean voices. See what changed, where to pick a voice, and usage limits by plan.

Meta's commercial terms let it crawl websites linked to business accounts from October 30. See what changed, who is affected, and how to block Meta crawlers.

Meta released Muse Spark Open weights on October 15. Here are the 816B model size, 1M token context, hardware needs, license attribution rules and next steps.

Google Universal Cart launched in US AI Mode and the Gemini app on October 15, 2026. See what changed, which countries and sellers qualify, and what to do now.

Claude Managed Agents scheduled deployments reached Claude Platform on AWS on October 14, 2026. See what changed, IAM role setup, per-run budgets and checks.

Google Ads added channel prioritization and budget allocation. See which campaigns are covered, where to set it, the February 2027 change and what to do now.

Naver's search redesign gives web, blog, cafe, Knowledge iN and video results one layout from October 15. Related-channel documents rank individually. Here is your checklist.

BigQuery AI.AGG aggregates text or images across rows by meaning and returns one summary. GA on October 13, 2026. See syntax, input limits, and cost notes.

GitHub secret scanning blocks Anthropic (Claude) API keys by default from Oct 13, 2026. Learn how to remove a blocked key, revoke leaked ones, and what Salesforce adds.

Making a Google Form takes four steps: open a blank form at forms.google.com, add questions, publish, and send the link. Covers 12 question types, settings, and responses.

Kling AI has a free Basic plan and 4 paid tiers from $6.99 to $127.99 per month with 660 to 26,000 credits. Credit expiry, free limits and cancellation notes.

Google Flow turns text scene descriptions into video clips. See the steps, models, free 50 daily credits and plan credits, based on Google Help as of October 14, 2026.

Google ADK (Agent Development Kit) builds AI agents in Python, Go, TypeScript, Java and Kotlin. Install commands per language and Cloud Run deploy steps.

Bing Webmaster Tools added Topics Portfolio to AI Performance as a beta on October 13, 2026. Covers the three metrics, reading order, and cautions.

Naver Digital OOH ads now cover hospitals, clinics and pharmacies as of Oct 13, 2026. See eligible industries, restrictions and the setup steps.

Agentic commerce lets AI agents find, compare and buy products for shoppers. Compare Google UCP, ChatGPT checkout and Naver's AI shopping agent, and prepare product pages.

Blog monetization means AdSense, AdPost, AdFit, or Coupang Partners. Compare sign-up rules, payout thresholds, and taxes as of Oct 13, 2026.

Meta Muse Wonder arrived October 12 on the Meta Model API and Muse Code. See API usage, $4 input and $20 output pricing, Muse Spark differences, Korea access.

Vibe coding lets AI build apps from plain-language prompts. Learn how it differs from regular coding, how to pick tools, start in AI Studio and stay safe.

gemini-3.7-flash was deprecated on Oct 8 and now routes to gemini-3.8-flash. See replacement models, shutdown dates, 3.8 Flash pricing and how to verify.

Marketing means creating, promoting, delivering and exchanging value for customers. AMA definition, ads vs sales, 4Ps and GA4 checks, as of Oct 12, 2026.

STP strategy splits a market, picks a target group and sets your position. Learn 4 segmentation bases and how to set them up in Google Ads and Meta.

SWOT analysis splits strengths, weaknesses, opportunities and threats into internal and external factors. Learn to fill each box with GA4, Google Trends and Meta Ad Library data.

Anthropic's report on unintended Claude actions, published October 9, 2026. Covers four cases, the internet access block on evals, and a site checklist.

Making a website starts with choosing a builder, WordPress, or an agency. See free limits, Imweb Starter, Pro and Global pricing, plus search setup and GA4 checks as of Oct 12, 2026.

Google Calendar secondary calendars are now deleted or suspended with their owner's account. See the Oct 5, 2026 Workspace change and how to transfer ownership.

Build a product detail page in buying-decision order. See Smartstore 848px and Coupang 780px sizes, the 20MB image limit, Canva and AI tips, and post-upload checks.

Miri Canvas is free forever. Pro costs KRW 14,900 per member per month or KRW 160,800 per year. Free vs Pro, the 1-month trial, cancellation and refunds as of Oct 11, 2026.

A KPI is a key performance indicator that turns a goal into a number. Learn CTR, conversion rate, CPA and ROAS formulas, how to set marketing KPIs, and where to check them in GA4.

Copilot code review runs when you add Copilot as a PR reviewer. From Oct 8, 2026, org owners can bill it to the org and block external license requests.

Learn how to run Instagram ads by promoting a post from a professional account. Covers 6 steps, app vs Ads Manager, 5 goals, budget rules, and common mistakes.

The Claude Haiku 5.5 API returns a 400 error for budget_tokens, temperature, top_p, top_k and prefill. Fixes per item, plus token and price changes as of Oct 10, 2026.

Python 3.15 was released on October 9, 2026 with UTF-8 as the default encoding. See lazy import, frozendict, the Tachyon profiler, and what to check before upgrading.

Sora's web and app ended April 26, 2026, and the API ended September 24. See the shutdown timeline, how to save your videos, and Gemini and Runway pricing.

Branding makes customers remember and tell your brand apart by name and impression. Learn 4 steps, brand vs performance marketing, Google awareness ads and measurement.

Coupang Rocket Growth is a fulfillment service where Coupang handles packing, delivery and CS. See the steps, fees by size, the 99,000 KRW Saver plan and banned items.

Influencer marketing steps: find creators, set Instagram and YouTube sponsorship labels, and run partnership ads. Based on official help as of Oct 10, 2026.

Claude Managed Agents dynamic workflows let an agent write and run a program that orchestrates many agents. Setup, events and limits, per the Oct 10, 2026 docs.

Split login folders per account to run several Claude Code and Codex accounts at once, one per session, and switch when a limit fills. Setup, commands, limits.

The Gemini inline button in the BigQuery SQL editor turns comments into SQL and explains or fixes queries. GA on October 8, 2026. Steps, roles, English-only prompts.

SNS marketing means using Instagram, YouTube, or KakaoTalk Channel accounts to share news and talk with customers. Learn the channel picks, 5 steps, and metrics.

Create a YouTube channel from Settings by choosing Add or manage your channel. Compare personal vs Brand Account channels, handle and banner specs, roles, and first upload.

Gemini Agent is Google Cloud's general-purpose work AI agent, unveiled October 8, 2026. See supported apps, models, spend caps, pricing, and launch timing.

Naver AdPost lets you earn from your Naver blog once your media passes review. Requirements, application steps, rejection reasons, the 25th payout and 8.8% tax, as of Oct 8, 2026.

GPT-6 Intelligent UI turns ChatGPT answers into buttons, charts and calculators. Models by plan (Sol, Luna) and setup, as of Oct 8, 2026.

Naver Clip revenue comes from the ad incentive program. Learn the 1,000 subscriber and 3 million view rule, compare 3 programs, and see where to check payouts.

Learn how to read the Search Console performance report: 4 metrics, a reading order, tab uses, and why numbers differ. Based on Google Help as of October 7, 2026.

Create ChatGPT images by describing a scene in chat. Covers steps, photo editing, prompts, free limits and pre-save checks as of Oct 7, 2026.

Gemini Deep Research turns one question into a research plan, reads the web and your files, and writes a report. Steps, sources, export, and plan limits as of Oct 7, 2026.

Six marketing and AI updates from Oct 1, 2026 week: OpenAI DevDay, Claude Sonnet 5.5, ChatGPT ads measurement, Instagram Live ads, YouTube views, Gemini Skills.

A Gemini prompt works best with four parts: role, task, context, format. See weak vs. good examples, how to revise, API prompt strategies, and common mistakes (Google docs, Oct 7, 2026).

Viral marketing gets consumers to share content and spread word of mouth. Learn the types, how to run it, and the sponsorship disclosure and Naver rules, as of Oct 7, 2026.

Ghost Core is a screenless personal AI computer at $3,499, with first units shipping October 31. Specs, cloud AI differences and Korea availability as of Oct 7, 2026.

Claude Code tokens drain fast because every tool call resends the whole conversation. Learn what the subscription dollar figure means, MCPY's measurements, and fixes.

AI agent orchestration sets the order and roles of AI tasks. Why a task ledger and short sessions beat long chats, and when to use subagents, as of Oct 6, 2026.

AI blog automation cost depends on conversation size during research. MCPY tested GPT-6.1 Sol for research and Claude Sonnet 5.5 for writing (Oct 6, 2026).

Install Google Tag Manager (GTM), connect GA4 with a Google tag, preview, publish and avoid common mistakes. Based on Google Help checked Oct 5, 2026.

Suno AI turns a text description into a song. Here is how to make a track, the free 50 daily credits, Pro and Premier pricing, and commercial use rules (as of Oct 5, 2026).

Join the YouTube Partner Program to earn 45% of Shorts feed ad revenue. Requirements, how pay is calculated, the Feb 1, 2027 change and how to apply, as of Oct 5, 2026.

CapCut is free to edit, but Pro assets can add a watermark. See Pro pricing ($19.99/mo, $179.99/yr as of Sept 2026), removal steps, PC setup and where to check prices.

Notion AI helps with writing, translation, file summaries and database setup. See the free limits, how to open it, and Business plan allowance and credits as of Oct 5, 2026.

Nano Banana is Google's image model in the Gemini app. Learn how to create and edit images, write prompts, and check plan limits, based on Google docs of Oct 5, 2026.

NotebookLM answers only from the sources you upload and was renamed Gemini Notebook in July 2026. See 5 setup steps, source formats and limits, and the free tier table.

ChatGPT ads CTR hit 1.21% in Korea and 0.73% in the US in a Graphite and Similarweb report. See country figures, caveats, ad placement and a pre-launch checklist.

From October 9, 2026, Gemini free accounts without a subscription get only Flash-Lite. See models, limit multipliers and Korean monthly prices by plan, per Google Help.

Gamma AI turns a topic or text into a slide draft. See the free 400 credits, monthly credits by plan, Korean support, and PowerPoint export tips as of Oct 5, 2026.

Naver Shopping Search Ads bill per click (CPC). Learn the 3 types, setup steps, bids from 50 to 100,000 KRW, and no-show checks as of Oct 4, 2026.

Kakao Alimtalk reaches people who have not added your channel. See the 6 steps, informational vs ad rules, template rejection reasons, dealers and sanctions (Oct 4, 2026).

Naver blog ads run through Power Contents, billed per click only. Bids range from 70 to 100,000 KRW. Learn the 5 setup steps, review rules and common mistakes.

Before hiring an ad agency, check its official partner status, fee terms and account access. Covers Naver, Google, Meta and Kakao checks as of Oct 4, 2026.

Search ads are CPC ads shown on results pages. Compare Naver Power Link, Google Ads and Kakao Keyword Ads on placement, billing, ranking and a 5-step start.

Google Search Console is a free tool to see how your site appears in Google Search. Learn property setup, ownership verification, sitemaps, indexing requests and reports.

Start TikTok ads in Ads Manager: setup steps, objectives, minimum budgets, bidding, billing options, and the difference between Spark Ads and TopView.

Coupang Ads are CPC ads made in the Ad Center. Pay only per click. See the 4 ad types, 10,000 KRW daily budget, 100 KRW bid, setup steps and billing.

SEO helps search engines understand your content and people find your site. Covers crawling, indexing, serving, basic checks, spam policies, and tracking results (as of Oct 4, 2026).

Performance marketing spends ad budget on measurable actions and tunes it with data. See how it differs from brand marketing, CTR, CVR, CPA, ROAS formulas, and 4 steps to start.

Google AdSense approval means creating an account, connecting your site and passing review. See requirements, setup steps, status meanings, review time and fixes.

A landing page is where users arrive after clicking an ad. See the 4 factors Google Ads reviews, 4 disapproval causes, Core Web Vitals targets and the GA4 report path.

The Search Ad Marketer exam is a remote certification run by KAIT. See the December 2026 registration window, the 50,000 KRW fee, the 70-point pass mark and exam-day timing.

Meta Ad Library lets anyone search ads running on Meta. Learn how to search without logging in, use filters, and see what is and isn't shown, as of Oct 4, 2026.

Coupang Partners pays 3% of the purchase amount via your link. Learn sign-up, final approval at 150,000 KRW in sales, payout dates and the disclosure phrase, per the official FAQ.

A ChatGPT prompt gets steadier answers when you state the task, context, and output. See weak vs good examples, a rewrite routine, Claude differences, and common mistakes.

Learn how to use Google Trends: enter and compare search terms, read the 0 to 100 scale, tell terms from topics, find rising queries, and fix missing graphs.

Earn the GA4 certification free on Skillshop's Analytics Academy by scoring 80% or higher. Steps, passing score, retake wait, 1-year validity and where to find it.

The Naver Keyword Tool shows related keywords and monthly PC and mobile search volume. Learn the lookup steps, how to read results, ad group setup, and common mistakes.

Naver Place ads are CPC ads billed only on clicks, with bids from KRW 50 to 5,000 (excl. VAT). Setup steps, costs, and ADVoost auto vs manual operation compared.

Google Ads charges you when clicks, impressions or other chosen actions happen. See the 3-step setup, bidding and billing, the 2x daily and 30.4x monthly budget caps, and Korean VAT of 10%.

Naver GFA ads are performance display ads. Learn the 8 campaign goals, CPC and CPV billing, 8 setup steps, Bizmoney top-up, and creative review of up to 3 business days.

ROAS is revenue divided by ad spend. Learn the formula, breakeven ROAS, the ROAS vs ROI difference, Google target ROAS rules and Meta purchase ROAS.

Kakao Moment ads start with an ad account, pixel or SDK, BizWallet, campaign and ad group, then creative review. Min CPC bid is 10 KRW, with VAT rules explained.

Naver Brand Search Ads show one ad at the top of search results for your brand keyword on a fixed-fee term. See pricing factors, keyword rules, contract steps and refund math.

Meta Ads Manager is Meta's official tool for creating ads and tracking results. Learn the campaign, ad set, ad structure, how to find your ad account ID, and common mistakes.

Naver Search Advisor registration is optional. Learn the two ownership methods, four pre-checks, sitemap rules and crawl request limits, as of October 3, 2026.

Log in to Naver's ad system at the Advertiser Center. Sign up with a Naver ID, create an ad account, and check the March 30, 2026 unified platform changes in a table.

Daangn Biz Profile is free from signup to use. Learn the 5 setup steps, when business verification is required, feature limits, and who can delete it.

Create a KakaoTalk Channel for free: sign up for Kakao Business, add a new business, enter channel info, then turn on public and search. Plus general vs business differences.

Daangn ads start at a 5,000 KRW daily budget and charge only when a neighbor clicks. Types, 5 setup steps, costs, bonuses, Naver and Kakao bid comparison, and review rules as of Oct 3, 2026.

YouTube ads bill at different moments by format. Six ad types, CPV and CPM billing, bids, budgets, setup steps and Korea's 10% VAT, per official docs.

Set up Google Analytics (GA4) in order: account, property, data stream. Add the tag with your measurement ID, then confirm it in the Realtime report.

Instagram ad costs are set by auction, not a price list. See the 75% daily budget rule, 7x cap, minimum budget, billing timing and Korea's 10% VAT.

CPC is what you pay per ad click: ad spend ÷ clicks. Learn max CPC vs actual CPC, the CPM, CPA and CTR formulas, and how to check your reports.

CRM records and tracks customer data and interactions. Learn the 3 CRM types, 4 steps of CRM marketing, and rules for sending Kakao Alimtalk and promotional messages.

Midjourney pricing has 4 plans, from Basic at $10 a month to Mega at $120, and no free plan. See how plans differ, how to choose, and cancel and refund rules.

A backlink is a link from another site to yours. Learn how to check them in Search Console, how nofollow, sponsored and ugc differ, and what Google calls link spam.

Naver Place (Smartplace) registration is free and requires a business registration certificate. Prep list, 6 steps, review time (2 hours to 5 business days) and fixes.

Fill in utm_source, utm_medium and utm_campaign, build the link, then check it in GA4 Traffic acquisition. Includes value naming tips and common mistakes.

Perplexity costs $0 (Free), $20/month (Pro) and $200/month (Max) as of late September 2026. See plan differences, how to use it, and a ChatGPT search comparison.

Gemini Gems are being replaced by Skills. See the Oct 5 and Oct 13 launch dates, the Nov 17 Gems move, the Mar 1, 2027 business cutoff, and how to rebuild Gems.

Gemini 4 Argon was announced Sep 30 but is open only to cyber defense partners. API price is $2/$10, standard $4/$20, compared with Claude and GPT.

Naver Powerlink ads are free to list and charge only per click. Learn the 70 to 100,000 KRW bid range, cost examples, setup steps, review checks and bidding tips.

How to install Claude Code, log in, and pick a plan (Pro $20/month, Max from $100). Covers usage limits, cost-saving tips, and tasks marketers can try.

How to target or exclude customers in ChatGPT Ads with a customer list. Covers the 25,000 matched-user rule, file format, LiveRamp, and Korea checks.

How to allow or block ChatGPT, Perplexity, Claude and Google bots in robots.txt for AI search optimization (GEO). Includes a copy-ready example and Naver Yeti checks.

Instagram's Edits AI assistant opened in the US first on September 30, 2026. See the features, steps, free limit, Meta One pricing and what to check in Korea.

Gemini plans in Korea: Free 0 KRW, Plus from 7,500 KRW, Pro 29,000 KRW, Ultra from 119,000 KRW. Limits, Claude and ChatGPT prices, and how to choose.

ChatGPT Work explained: plan access and prices, 4 setup steps, scheduled tasks, usage limits and approval settings, per official docs as of Sept 30, 2026.

Google reportedly pays sites that contribute to AI answers in an invite-only pilot. Eligibility, the Search Console panel, AdSense differences and Korean site checks as of Sept 30, 2026.

Korea's hidden ad rules as of Sept 30, 2026: disclosure placement on blogs, Instagram and YouTube, the July 1 fine increase, and a 3-step pre-post check.

Instagram Live video ads go global September 29, with Korea's launch reported September 30. Requirements, placements, setup paths and pre-launch checks.

From Aug 24, YouTube counts public views from the first frame. Learn how engaged views differ from ad views and how to read ad results (as of Sept 30).

Naver TV closes Sept 30, 2026 at 3 PM. See how to move videos to Clip, download deadlines, what transfers, what gets deleted, and unpaid revenue claims.

On Sept 29, 2026, dot.com redirected to a Grok page the day OpenAI announced Dots. See what is confirmed, UDRP and Korean law, and a pre-launch domain and handle checklist.
How the ChatGPT Ads pixel and Conversions API differ, 5 setup steps, server event fields, hashing rules, and optimization limits, per OpenAI docs (Sept 30).

What Meta's Muse for Small Business is, which tools it connects to, how approvals work, and whether it is available in Korea, based on Meta's official posts (Sept 30).

A ChatGPT plugin bundles skills and an MCP server for ChatGPT and Codex. See the parts, 5 build steps, 3 ways to publish and review prep, per OpenAI docs (Sept 30).

OpenAI DevDay 2026 (Sept 29, 2026) announcements grouped into models and API, Codex, dots and pricing tables, with what to check today (as of Sept 30).

How to use Codex: 3 steps to start Codex cloud tasks that keep running with your laptop closed, plan requirements, and the usage limit shared with local. Per official docs, Sept 30, 2026.

ChatGPT dots is an always-on agent included once with Pro and Business Premium. Here is how it works, who gets it, its safeguards and what to check in Korea (as of Sept 30).

Claude costs $0 for Free, $20 a month for Pro, and $100 or $200 for Max. See how usage limits work, what to do when you hit one, and what to check before paying from Korea.

How to turn on GPT-6 Astra Ultrafast in the API, its price ($60 input, $300 output, 6x standard), tokens-per-minute limits, US-only processing and Korea notes (as of Sept 30).

GPT-6.1 Sol costs $2 per 1M input tokens and $10 per 1M output, one fifth of GPT-6 Astra. See availability, KRW cost examples and pitfalls.

Google Search campaigns lose the language setting at the end of September 2026. PMax changes only on the Google Search Network. Here is what to audit first.

Learn Python basics as of September 30, 2026: install Python 3.14.7, set up a virtual environment, and run a first script that summarizes an ad report CSV.

Set up a Cloud Run .cloud.run custom URL with no DNS, per the official docs. Covers the 50-per-project limit, Terraform and ingress limits, and a checklist.

GitHub Enterprise Cloud enforces self-hosted runner versions from Sept 29. See the 2.329.0 floor, the 30-day rule, and how to check and fix your runners.

Google's 'misuse of support channels' clause targets agencies. Owners follow a five-step review report process with one appeal. Includes pre-report checks.

OpenAI's help page lists KRW, KakaoPay, Naver Pay and Korean cards for ChatGPT web subscriptions in Korea. Here is what is confirmed and how existing users switch currency.

Claude Sonnet 5.5 has a 1M token context, adaptive thinking, and $2 input / $10 output pricing. Settings by use case and 5 checks for moving from Sonnet 5.

Find IAM lateral movement risk in Vertex AI Reasoning Engine using Toxic combination findings in Security Command Center, then cut excess permissions.

Check the official shutdown date and replacement for four legacy OpenAI API models, then find, test, and safely migrate their usage.

Learn why GA4 internal traffic can remain in BigQuery, how filter states work, and how to exclude internal sessions with SQL views.

Review the global Google Spam Update that began September 24, its rollout status, and seven checks to make before broad ranking fixes.

How ChatGPT Ads self-serve works in Korea: eligibility, account review, message and landing design, and UTM and conversion tracking. Sign-up is not delivery.

Learn when Claude API refusals are billed, how fallback attempts affect costs, and why HTTP 200 responses still need review.

Google Ads API v22 requests fail from October 7, 2026. Find your real v22 calls and move to a supported version with this practical check order.
Configure a shared Meta Pixel for development and production with GTM. Add environment to Lead, define custom conversion rules, and verify ad set selection.

Because UTM values are free text: the table you wrote is read only by you, while GA4 reads the same string by its own rules. Google's published default channel group logic checks source against a list of 819 sites and checks medium against fixed regular expressions, so for one identical link your table says referral and GA4 counts it as Organic Search. The convention document is only half the job. The other half is pulling out the violations with a query on a schedule.

Business questions, not event names. Once the questions are settled the event list follows, and the real decision after that is whether each value gets sent as a parameter or left out and recovered later through a join. In a sheet covering 46 events, 14 parameters were marked as not sent, and the reasons split five ways.

Exposure is not one thing. It splits into paid, organic search, owned media, and earned. Ad platforms report only the first, and the other three each need a different tool. On top of that the word impression means different things per platform, since Google counts when the ad is served and Meta counts when it is on screen.

Search Advisor does report impressions, clicks and CTR. But it lists search keywords only for the top 30 by clicks, does not provide the exposure ranking, and no console answers how competing domains divide those slots. So I opened the search results for 77 keywords every week and counted the slots one by one, and out of 380 slots exactly 4 were ours, all of them near the top.

GA4 starts counting at the moment someone arrives on your site. Anyone who clicked the link but disappeared before arriving never shows up in any report. To measure that stretch, the link has to stop somewhere you control instead of going straight to the destination, and that is exactly what tracking links and MMPs do.

Naver doesn't use external backlinks as a ranking signal. Backlinks aren't in the Search Advisor guide at all, authority builds through source trust (C-Rank), content quality (D.I.A.), and UGC instead. A practical breakdown of six steps for finding topics with search data, plus the four GEO elements that get you cited by AI.

How to trace the true source of branded-search conversions using GA4 attribution. Covers the structural limits of first-touch tracking and the dark funnel, and a ledger-versus-estimate framework for measuring PPL effects.

A guide for anyone who feels lost after installing GA4 and doesn't know where to look. Covers the 5 reports to open first, from Realtime to Traffic acquisition and User acquisition, and the 5 traps beginners fall into most often.

A beginner's guide to GA4 attribution. Why user scope and session scope show different #1 channels, the four retired models and the data-driven attribution (DDA) that remains, the key event lookback window (30/90 days), and how to read first touch and last touch together.

How to manage tags with Google Tag Manager (GTM) without touching code. Covers the container, tag, trigger, and variable concepts, dataLayer, preview and version control, and the four mistakes beginners make most often.

A live test of why UTM parameters and gclid get lost in cross-domain conversions, and how Claude's site (claude.com) designed pixel-free ad tracking. Includes results from a Naver click ID (NaPm) experiment.

A UTM parameter is a set of five tags appended to a link that tells an analytics tool like GA4 which channel, medium, and campaign a visitor came through. From the 3 required fields (utm_source, utm_medium, utm_campaign) to 5 common mistakes, all in one guide.

How to measure ad channel effectiveness without individual tracking. Covers why a 0.15 correlation was an illusion, the baseline, lift, and adstock (advertising carryover effect) concepts, and the time-series data you need to start stacking today.

What the dark funnel is, why so much traffic ends up logged as "direct," and 6 ways to track it, from UTM discipline to surveys, brand search volume, and experiments, laid out as an explainer guide.

How to self-diagnose where your company's marketing data is missing, using five layers (supply, demand expression, acquisition, conversion ledger, confirmation) and 15 questions. Includes a map of the whole series onto the five layers.

For free, you can see search interest (a relative value) in Naver DataLab, while actual monthly search volume (an absolute value) is checked in the Naver Search Ads Keyword Tool. Covers the principles behind Search Console, Search Advisor, DataLab, and Google Trends.

The Meta Pixel is JavaScript that observes visitor behavior and sends it to ad platform servers. Click IDs like gclid and fbclid match a click to a later conversion, and server-side methods like the Conversions API bypass the browser to recover conversions cookies would otherwise miss.

A GA4 session is a bundle of interactions cut off after 30 minutes of inactivity, and the user count isn't a count of people, it's a count of browser-level cookies (client_id). A ground-up rundown of the basics: cookies, sessions, events, and GA4.

What computer do you actually need to run AI and LLMs? Cloud AI like Claude and ChatGPT needs no graphics card, just 32GB of RAM. Running models locally is a different story: a usable 32B model needs 24GB of VRAM or 48GB of Mac unified memory, and 70B and up realistically needs 128GB on a Mac.

A personal knowledge management (PKM) system where AI, not you, classifies, summarizes, links, and updates your notes. You view it in Obsidian; the AI works from one rules file. A guide from folder structure to a 30-minute setup.

Does bolting memory onto an AI make it smarter? Across five weeks of session logs, only 15% of skills and 4% of reference docs were ever reopened. 96% of the knowledge was a write-only grave. A hands-on log of redesigning AI memory to wire in resurfacing first.

How to use a domain email like hello@mcpy.kr without a server or paid subscription. Step-by-step from Gabia nameserver delegation to Cloudflare Email Routing (MX, SPF, DKIM, DMARC), Gmail Send mail as, app passwords, and spam filters.

Notes pile up but become useless because there is no circulation. I spent a day with AI grafting four circulation loops and automated health checks onto a knowledge vault, and the first checkup found 22 silently broken files. A hands-on build log.

AI image generators break Korean text, logos, and exact pixel dimensions. The fix: generate only the background scene with AI (Claude delegates to Codex imagegen), then layer Korean text and logos via HTML with web fonts, captured to PNG with a headless browser. A build log for automating blog illustrations and OG cards.

Why a polished card disappears in chat previews, the 9px math, gaze cueing, and contrast, plus a complete pipeline from keyword research and page titles to SERP checks, card production, and spreadsheet-driven operations.

Why a carefully crafted OG image turns into a blurry smear in KakaoTalk (Korea's dominant messenger app). The 9px math of canvas vs. render, how gaze-cueing works, URL cache invalidation, and why 7:1 WCAG contrast is the real minimum, all traced back to primary sources.

A case study dissecting how early Christianity grew from roughly 1,000 followers to 35 million over 350 years, analyzed through nine growth marketing levers: addressable market, value, price, channel, promotion, segmentation, people, process, and growth engine. Historical figures are academic estimates.

A brand brief is the single shared input for market-research, positioning, growth, and content agents. Without it, every agent fills in its own assumptions which then contradict one another. The secret to a good brief is honestly marking unknown fields as TBD rather than guessing. Includes a 10-section template and a real example.

Hundreds of notes piled up but AI still had to open every file to answer a simple question. I thought a full ontology would fix it. A lightweight index layer built from existing frontmatter turned out to work 2.9-13.3x cheaper. This is the build log.

Why GA4 user properties show undefined after login, and how to trace GTM data layer timing, repair the setup, and connect user data to revenue analysis.

Can you retarget people after they withdraw marketing consent? Explore pixel gating, audience removal, and safer consent-aware campaign design.

Learn why offline conversions are difficult to attribute to ads, from missing click IDs to CRM gaps, and how to design a reliable revenue feedback loop.
Learn why Kakao Share thumbnails don't appear even with a valid imageUrl, and fix it using scrapImage to convert your URL into a KAGE CDN URL. Step-by-step guide.
Learn how Claude Code sub-agents can analyze your CRM codebase and auto-generate user manuals and visual guidebooks in just 20 minutes. See the real-world results.
Learn what GEO (Generative Engine Optimization) is, how it differs from traditional SEO, and discover 5 proven AI marketing strategies to get cited by AI search engines in 2025.
Browse the archive, or reach out for a casual chat over coffee.