Measurement
BigQuery ObjectRef Guide: Analyze Images and Docs in SQL
BigQuery ObjectRef points to images, audio and PDFs in Cloud Storage so SQL can pass them to Gemini. GA on Oct 22. Covers permissions, first query and checks.
Blog
Dense business essays and tech insights, written where experience meets code.
Measurement
BigQuery Column Aliases and Cross-Region Table Copy Now GA
BigQuery column aliases can now be reused in the same SELECT and WHERE. GA on October 15: how to enable them, name conflicts to check, and cross-region copy limits.
Measurement
BigQuery AI.AGG Function: Syntax, Limits, and Cost Tips
BigQuery AI.AGG aggregates text or images across rows by meaning and returns one summary. GA on October 13, 2026. See syntax, input limits, and cost notes.
Measurement
GA4 Certification Free: Skillshop Steps to Your Badge
Earn the GA4 certification free on Skillshop's Analytics Academy by scoring 80% or higher. Steps, passing score, retake wait, 1-year validity and where to find it.
Measurement
Google Analytics GA4 Setup: Sign Up, Install, Find Measurement ID
Set up Google Analytics (GA4) in order: account, property, data stream. Add the tag with your measurement ID, then confirm it in the Realtime report.
Measurement
CRM Meaning, Types, and Marketing Message Rules in Korea
CRM records and tracks customer data and interactions. Learn the 3 CRM types, 4 steps of CRM marketing, and rules for sending Kakao Alimtalk and promotional messages.
Measurement
UTM Parameters: How to Build Links and Check Them in GA4
Fill in utm_source, utm_medium and utm_campaign, build the link, then check it in GA4 Traffic acquisition. Includes value naming tips and common mistakes.
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